This course introduces students to the general nature of functional areas in business such as marketing, management, accounting, finance, research and development, and risk management. The relationship between business, the government, the economy, and the environment is examined.
BA 111
Economic Geography
3 CR.HR.
BA 111
Economic Geography
3 CR.HR.
This course is an introduction to the principles of economic geography, ranging from physical and biological geography to cultural and political factors. The decision making processes, both local and global, for different types of service oriented, manufacturing, transportation, and resource based businesses will be examined. The relationship of natural resources, population, and culture, and how such factors affect economic activity will be emphasized.
BA 201
Business Law I
3 CR.HR.
BA 201
Business Law I
3 CR.HR.
This course provides students with a basic knowledge of the law of contracts, personal property and real property.
BA 202
Business Law II
3 CR.HR.
BA 202
Business Law II
3 CR.HR.
This course is intended to augment Ba 201 with in depth analysis of the law in Contracts, UCC, Corporations, Principal Agency Law, Advanced Tort Law, Environmental Law, Real Property Law, Securities Law and Employment Law.
BA 204
Franchise Formation and Management
3 CR.HR.
EC 321
BA 204
Franchise Formation and Management
3 CR.HR.
EC 321
This class will discuss franchise formation and management with particular emphasis on the discovery and evaluation of the franchisor and the feasibility of entrepreneurs converting an existing business into a franchise chain or creating and selling new franchises, domestic and international. Franchise accounting and finance (borrowing or leveraging) will be covered, as well as, taking the franchise to the stock market or going public (IPO) and raising investment capital.
BA 205
Real Estate Law
3 CR.HR.
BA 205
Real Estate Law
3 CR.HR.
This course presents a systematic study of the basic principles of real property law through explanation, discussion and problem-solving techniques. The course provides a decision-oriented approach to legal concepts, featuring student completion of a complete abstract of title at the Penobscot County Registry of Deeds; real estate forms; and comprehension of relevant Maine statutes.
BA 210
Economics Overview for Non-Business Majors
3 CR.HR.
None, but students must be non-business majors.
BA 210
Economics Overview for Non-Business Majors
3 CR.HR.
None, but students must be non-business majors.
This is an overview of microeconomic and macroeconomic concepts for non-business majors. It will include an introduction to American capitalism including the mechanics of supply and demand, elasticity, consumer demand, and price and output determination of competitive firms. It will also be an introduction to national income accounts, unemployment, inflation, government fiscal policy
and monetary policy.
BA 211
Microeconomics
3 CR.HR.
BA 211
Microeconomics
3 CR.HR.
This is an introduction to American capitalism and microeconomic concepts including the mechanics of supply and demand, elasticity, consumer demand, and price and output determination of purely and impurely competitive firms.
BA 212
Macroeconomics
3 CR.HR.
BA 212
Macroeconomics
3 CR.HR.
This is an introduction to macroeconomics in the American economy: national income accounts, unemployment, inflation, government fiscal policy, monetary policy and economic growth.
BA 220
Real Estate Principles and Practices
3 CR.HR.
BA 220
Real Estate Principles and Practices
3 CR.HR.
This course will provide students with methods of analyzing acquisition and retention of Real Estate. Also, there will be a focus on the skills and techniques required to operate a real estate business, including trust accounts, risk management, and property management.
BA 224
Public Relations
3 CR.HR.
EH123 AND EH124
BA 224
Public Relations
3 CR.HR.
EH123 AND EH124
This course is designed to introduce students to concepts and fundamental principles of public relations. Public Relations focus on the practical application of these concepts and principles through class presentation. This course is designed around the various ways an organization communicates with its publics, the types of communication used, the creating of and various strategies available to effectively communicate organizational messages.
BA 243
The Business of Inovation
3 CR.HR.
None
BA 243
The Business of Inovation
3 CR.HR.
None
This is a cross-disciplinary class that will introduce students to the Lean Startup Scientific Method for developing and commercializing ideas for new ventures or else innovating and developing new products or business models within existing companies. Topics include marketplace innovations, technology and science based innovations, marketplace hypothesis development and testing, frugal and agile engineering, business models, intellectual property, prototyping, exit strategies, and fundraising.
You will be getting your hands dirty talking to customers, partners, competitors, as you encounter the chaos and uncertainty of how a startup actually works. You’ll work in teams learning how to turn a great idea into a great company. You’ll learn how to use a business model to brainstorm each part of a company and customer development to get out of the classroom to see whether anyone other than you would want/use your product.
You will develop and test hypotheses for each part of your business model. Finally, you’ll see how agile development can help you rapidly iterate your product to build something customers will use and buy. Each week will be new adventure as you test each part of your business model and then share the hard earned knowledge with the rest of the class. Working with your team you will encounter issues on how to build and work with a team and we will help you understand how to build and manage the startup team.
BA 271
Risk Management
3 CR.HR.
BA 271
Risk Management
3 CR.HR.
A study is made of the risks encountered by individuals and business firms. A presentation is made of the basic principles and institutions, which have been developed in risk management. This material is treated primarily from the consumer point of view.
BA 302
Business Ethics
3 CR.HR.
BA 302
Business Ethics
3 CR.HR.
This course is designed to raise a moral consciousness and sensitivity within the various disciplines of the business curriculum. The disciplines focused on here are business, accounting, marketing, multinational corporations, and those areas of human resource management inclusive of diversity in the workplace within the context of environmental and social responsibility.
BA 306
Franchise Law
3 CR.HR.
BA 102, BA 202
BA 306
Franchise Law
3 CR.HR.
BA 102, BA 202
This is a law class that analyzes all the issues of Franchise Law with a particular emphasis on Contracts, Principal /Agent Franchise Relations, Corporate Formation of Franchises, and Securities Law.
BA 310
Organization and Management
3 CR.HR.
BA 310
Organization and Management
3 CR.HR.
This course focuses on how to design organization systems and effectively manage them. Students completing the course should understand the universal process of management and key terminology in the language of management. Students are encouraged conceptually to blend contributions from the various schools of management thought into an integrated perspective of what managers do and why.
BA 311
Human Resource Management
3 CR.HR.
BA310 or B.S. CJ major; A.S./B.S. Paralegal major, or B.S. English-Prelaw major
BA 311
Human Resource Management
3 CR.HR.
BA310 or B.S. CJ major; A.S./B.S. Paralegal major, or B.S. English-Prelaw major
This course addresses traditional personnel administration issues. Emphasis in the course is on how to manage the major human resource administration functions of job design, reward system design, staffing, training and performance control, to achieve maximum employee performance and satisfaction.
BA 321
Marketing
3 CR.HR.
BA 321
Marketing
3 CR.HR.
The components of the marketing structure are covered, together with the development of the modern concepts of marketing. Among the topics included are: the legal environment, channels of distribution, segmentation, the international market, consumer behavior, retailing and advertising.
BA 334
International Economics
3 CR.HR.
EC201 AND EC202
BA 334
International Economics
3 CR.HR.
EC201 AND EC202
This applied economics course will emphasize the use of cases to study topics such as comparative advantage, treaties, tariffs, non-tariff trade barriers, and trade blocks among developed and developing nations.
BA 344
Personal Financial Planning
3 CR.HR.
MS141
BA 344
Personal Financial Planning
3 CR.HR.
MS141
This course provides comprehensive coverage of personal financial planning in the areas of money management, taxes, consumer credit, housing and other consumer decisions, legal protection, insurance, retirement planning, and estate planning.